No affiliate links and no sponsors, so nothing here is written to move you toward a product. Every load-bearing fact traces back to a public primary source, listed at the foot of the step page with the date it was checked. And when something turns out to be wrong, it is corrected in public rather than quietly edited.
Two rules decide what gets published.
A page written in 2021 can still carry a 2021 rule, with nothing on it to say the rule has changed.
Rethink: the correction is the product.
When a rule changes, the page changes with it. When a mistake is found, it is corrected in public with a note saying what changed and when. When something can be explained more clearly, it gets rewritten.
Each step page lists its sources at the foot, with the date they were checked, so you can check a claim without taking my word for it. The video catalogue carries none: a video’s sources are on its step page, where it has one. Where a primary source does not exist, the gap is left visible rather than filled with a secondary source dressed up as a primary one. Some of the earlier videos have no citable source behind them at all.
AI tools are used in making this. Here is exactly where, and what stays a person's responsibility.
| What a machine helps with | What a person is answerable for |
|---|---|
| Finding, organizing and summarizing sources | Checking every source against the original before anything is published |
| Working out how a piece should be structured | Deciding whether it is worth publishing at all |
| Building the production files behind a video | The numbers, the claims and the conclusions in them |
| Drafting, for the video scripts and for this site | Every sentence that ships, read and signed off |
| The narration voice, ElevenLabs, a voice I named Sam | The script Sam reads, and the decision to disclose the voice |
| Some of the illustration, in the videos and here | Every diagram carrying a number or a label, drawn by hand |
Three things are not generated at all.
Narration uses an AI voice. The script, research and rankings are written and verified by a real person.
Assistance does not replace accountability. Everything published here is reviewed, directed and decided by a named person.
Written by Aman Sabarwal in Winnipeg, Manitoba.
Found an error on any page here, tell me: aman@rethinknormal.ca
